Target Audience

Our target audience will be teens/young adults between the ages of 15-21, who are predominately from a Western culture, we will not be targeting to a particular gender as we do not want our target audience to be gender specific.

As a group, we decided that if our film were to be BBFC rated, it would be in the 15 classification. This was after we looked on the BBFC website to research what might be seen in a 15 rated film or video. The image below is taken from the BBFC website and we have added ticks next to what might be seen in our production work, yet we might decide against this as in the most opening sequences they very rarely use what is listed below in the first five minutes of the film.

This therefore influenced who our target audience would be, as it would prove futile if we were to include anyone of the age below 15 into our target audience if they would be unable to see the production itself.