Evaluation Question 7 - What Have We Learnt From the Preliminary Task

Evaluation Question 7 - What Have We Learnt From the Preliminary Task 

Our preliminary task helped us to understand how improve our film opening in a number of ways. Without the preliminary task, we probably would have had a number of mistakes in our film opening which we couldn't afford to have.

The preliminary task helped us to establish that we would need to take pictures of where we started our filming in case we needed to shoot a specific section of the scene again. This was in case anything was moved or changed during the meantime and would allow us not to make any continuity editing mistakes. This really did help us out during the editing of our film opening as it allowed us to cut between two shots of the same section to get the best, overall shot.

Another problem we discovered was the height of the tripod. If we had to re-shoot certain sections of our film opening we would need to make a note of how high the tripod was at each section to get the smoothest camera work we can. This allowed us to come back and re film due to the fact we did make those notes when it came to our final task filming.

Props are another key aspect of our filming that we needed to take note of. In each scene, we realised we would need to take a note of each object in the room and whereabouts in the room it was. This was in case we re shot a scene or wanted to put it in a different angle. This allowed us to re-shoot if we needed to and made sure the props didn't just jump from one side of the room to the other.

We also established that the location of our filming was very very important for a number of reasons. First of all, the location we chose to film in would need to be appropriate to pick up and cancel our specific sounds. If we chose to shoot indoors, we would need to make sure it was nice and quiet to make sure there wasn't any ambient sound to disrupt our filming. This is in case the intrusive sound overpowers our dialogue and causes the sound recorded to be unclear. This was discovered in our preliminary task when a classroom next door were quite loud and their audio could be heard over the protagonists synchronous diegetic sound.
The next reason the location is important is due to the plot itself. We don't want a location that is going to confuse or overwhelm our audience as this will make them switch off. This is why we chose to film our opening sequence in two different locations. We wanted to leave the audience with enigma codes to keep them wanting to watch more.
Finally, the lighting. The lighting was a very important aspect when it came to picking our location. Obviously, it is quite difficult and expensive to obtain light stands which are genuinely used on set to create a well lit environment so we needed to choose locations with a lot of natural light. That is why we filmed most of our opening sequence in a woods as it was outdoors and had a lot of natural light.

Overall, the preliminary task really helped us not to make these mistakes and think carefully about what we are planning to film before we just jump straight in.

Evaluation Question 6 - What Have You Learnt About Technologies From the Process of Creating This Product?

Evaluation Question 6 - What Have You Learnt About Technologies From the Process of Creating This Product?

The equipment we used in the filming of our AS film opening really benefited us and helped us to create the best film opening we possibly could, a long with the editing software, Serif Movie Plus X6. 

The most useful piece of equipment was the tripod. It helped us to create a very steady shot, which overall made our camera work better. The spirit level helped us even further to create the straightest angles for the best effect.
Moreover, the tripod also allowed us to explore a variety of angles that we may not have been able to try without it such as a canted angle. This allowed our audience to  understand that the character was disorientated. This helped our over all intended effects for the audience. 

The specific camera we had also helped us shoot our scenes in quite a high quality. This allowed us to have the best chance at producing the best work. It also helped us in the editing stage as we didn't need to go over and re-film specific sections. 

Evaluation Question 5 - How Did We Address/Attract Our Target Audience

Evaluation Question 5 - How Did We Address/Attract Our Target Audience

Howdidweaddressattarctourtargetaudience from thetaleofdemise



Due to the fact the genre of our film was a thriller/horror film we decided our target/primary audience would be 15-21 year old males. This is due to the film classification as there is blood in the scenes, it may be too graphic for somebody below the age of 15. Moreover, teenagers and young adult males are, according to the BBFC, the primary audience of this genre. To emphasis this target audience further, the actors in the film were between the ages of 16 and 17 years of age. This allows the audience to feel a more personal connection with the actors as they have something in common with them.
The ethnicity's of the actors in our film opening varied. This allowed for the our target audience to be able to relate to all the characters and therefore, broadening our audience to a mass target audience.

This film genre may have attracted our audience by the use of fake blood and props. As the scene is quite scary and does not use special effects, it looks very realistic and can be shocking for the audience leaving them with many enigma codes. This will make them really want to watch the film to find out why this is happening. This is perfect for our target audience because the blood and scary scenes will encourage them to continue watching the film opening.

When we conducted our questionnaire, the genre of horror was seen as the favourite genre of people in our target audience. This is a really promising piece of information and allows us to conclude that many people in our target audience would be interested in watching our film opening. 

Evaluaiton Question 4 Final Draft - Who Would Be The Audience For Your Media Product?

Evaluation Question 4 First Draft - Who Would Be the Audience For Your Media Product

Evaluation Question 4 First Draft -  Who Would Be the Audience For Your Media Product

Here we made four students watch our opening sequence. All of the participants agreed to take part and be filmed for our evaluation of our film opening sequence. Moreover, we used an even number of boys and girls and we also got lots of different ages. This was so we could have an unbiased set of feedback. 

Evaluation Question 3 - What Media Institution Might Distribute Your Film and Why?

Evaluation Question 2 - How Does Your Media Project Represent Certain Social Groups?

Evaluation Question 1 - How Does Your Media Project Represent Certain Social Groups? from thetaleofdemise

Evaluation Question 1 - In What Way Does Your Film Opening Use, Develop or Challenge Forms and Conventions of Real Media Products

AS Media OCR Evaluation Question: forms and conventions from thetaleofdemise

Main Task Storyboard

Main Task Storyboard 

We created this story board for my media AS film opening. We thought creating a storyboard would give us sufficient benefits to our filming process. It allowed us to understand the order of each scene and the process we would need to go through to film our opening sequence. It also helped us if we needed to refer back to our initial intentions. Moreover, in the editing process, we knew whether we wanted a fade, cross fade, cut etc. It allowed us to make short cuts during the editing process.

The Tale of Demise Final Cut

The Tale of Demise Final Cut 

We finally have our final draft of The Tale of Demise. This took a lot of practicing with different editing software and effects.
Overall, I am really pleased with how it came out. I don't think it looks too fake and is defiantly scary and leaves enigma codes. 
The whole sequence was supposed to leave the audience members wanting to know what happens to the people on the floor covered in blood and the detective.

Furthermore, I love the fact we used very little dialogue in our opening sequence. This allowed for the audience to gain a small amount of information about the characters personality which left them wanting more. This is perfect and is exactly what we wanted. 

In addition, the idents and production company really go with the genre of the opening sequence. 

If I was doing it again, I would change how shaky the opening sequence is. It was supposed to distort the audience, but I think it did this a little bit too much and some people found it off putting.
I would also like to re-record the detective as we accidentally filmed Josh's bedroom background which included a display case with a car in it which did not relate to the scene at all. 

Target Audience

Our target audience will be teens/young adults between the ages of 15-21, who are predominately from a Western culture, we will not be targeting to a particular gender as we do not want our target audience to be gender specific.

As a group, we decided that if our film were to be BBFC rated, it would be in the 15 classification. This was after we looked on the BBFC website to research what might be seen in a 15 rated film or video. The image below is taken from the BBFC website and we have added ticks next to what might be seen in our production work, yet we might decide against this as in the most opening sequences they very rarely use what is listed below in the first five minutes of the film.

This therefore influenced who our target audience would be, as it would prove futile if we were to include anyone of the age below 15 into our target audience if they would be unable to see the production itself.

Deciding on the Film Title

Deciding on the Film Title 

Before adding our credits, we wanted to add our film title. We were trying to decide between three, as seen in the video above. So , we asked some members of our target audience. They told us that they preferred the first one. This worked out perfectly for us because this was the one we all preferred aswell. I am so glad they chose this and if we have chosen what our target audience like then we are appealing to a mass audience. 

Editing

Editing 

Our first experience editing using Serif MoviePlus X6 on the school computers came with a lot of problems. Serif software are ones that I am familiar with due to prior use and are quite straightforward to use. However, running the software on the school network, which is slow at the best of times, made editing difficult and frustrating, as well as running the risk of the software unexpectedly crashing crashing and deleting our work.

In the end, our group decided it was best to put our editing on hold for a little while as Sophie was going to purchase an Apple MacBook Pro, which comes with the software iMovie already added onto the laptop, which is similar to MoviePlus in certain aspects making getting familiar with it fairly easy. As a result of doing this editing it became a lot easier and a lot more enjoyable.

Above is a screenshot of what iMovie looks like and below is what Serif MoviePlus X6 looks like. As you can see the layout is a little similar and it has similar features. This allowed us to get to grips with how to utilise iMovie the best quite quickly. 

Bloopers

These are all the bloopers of our filming put together in one video! It just shows how many takes you really need to get it right.

First Filming Experience

I loved filming with the camera and equipment we had been given by our school. The camera was easy to use and portable, it was also fast and it had a great battery life. I think we only charged it once throughout our whole filming time. The tripod we received was adjustable in lots of different angles and allowed for a wider range of shots and angles to be accessed when we started filming.
The camera was also perfect for hand held moments that we wanted too. It allowed us to create a really effective credit sequence. Without this camera, our group wouldn't have been able to create such a tense credit sequence.
The only issue we had was once we had filmed and converted our produce, we had realised their was a strange mark on the bottom left of the film. It wasn't on the camera itself, it was just on the actual footage. We were unsure if we had caused this and we then realised it wasn't the computer, it was actually the footage we had filmed. As a result, we had to re film part of our media work.
The equipment was really useful to use and benefitted our work a lot.

The Tale of Demise Second Cut

The Tale of Demise FIRST CUT

This is the first cut of our media production, The Tale of Demise. After evaluating this, we realised we needed to fit the ident to the frame properly as they are out of shot. We also need to increase the volume of the flash back scene as Gray's voice is really difficult to hear, this needs to either be re-filmed or edited to make this.
We also need to make our opening credits, we decided we would do this last to create the best opening sequence we can.
We also need to add a frame that has the title of the film. This would be beneficial for our opening title sequence.
Other things we would play around with is adding some asynchronous sound to enhance our film opening. 

First Editing Experience

My First Editing Experience 

My first experience editing on the school computers/software wasn't exactly the best. The software was quite easy to use, but the older computers made it very slow to run and difficult to access everything we had filmed. It started to become very frustrated with the lack of the resources.
Moreover, when we filmed some of our footage had a scratch on the bottom left hand side of the screen. This was very annoying and made it difficult for us to pick our footage. It wasn't anything to do with the camera it happened when exporting it to a PDF file.
Luckily for my group, Sophie was purchasing an Apple Mac computer which is quick and has all the editing software we need available. As a result, editing became much easier and actually fun to do. We know don't need to use the schools software resources and don't have to wait for the computers to load.

Second Scene Script

Second Scene Script

Gray: 'Detective Raven' *puts out hand*

Josh: 'Detective Blake' 

Gray: 'What do we have here?'

Josh: 'We found bodies in the in the Bywood Area and we have found a possible murder weapon.'

Gray: 'Any witnesses?'

Josh: 'Only the person who found the bodies at 6am.'

Gray: 'Any connection between the victims, we need all the evidence we can get.'

Josh: 'We are still looking in to it, but were heading to the crime scene soon.'

Gray: 'If you find anything, you know how to contact me'

*Shake each others hands*

*Gray exits*

*Phone rings*

Josh: 'Who's this?' 

Order of Title Sequence

Order of Title Sequence

After mapping out the title sequence for three different films, we then decided to create another document to show what order the opening credits came up in, this was to aid us in creating our own credits for our opening scene. So, we had some sort of guideline to adhere for what credits came when. However, this does not mean we will follow this directly as you can see from the picture above neither one of the three films had exactly the same layout, but we felt that creating this would help our group to some degree.

To help our group even more, we then went on to putting all that information into a table (see below)

Information that is highlighted in black is to show when all three of the films had the same credit come up at the saem time and information that is highlighted in red is to show when at least tow of the three films has the same credit come up at the same time. 

Costume of first part of filming

As you can see from the pictures below, Josh and Gray wore similar costumes as both were playing detectives. We wanted both of the detectives to wear black to connote death which would reference back to the hidden message being our opening sequence. Furthermore, both detectives wearing black would show neither of them were innocent and could lead to the audience perceiving them as both as the guilty party.

We wanted their to be a difference in costume between the two detectives. We tried to portray their characteristics through the use of costume. Josh had his jacket done up to portray he was very straightforward and abides by the rules. On the other hand, Gray's costume was open and has collar was scruffy to portray that his character is more laid back about life and his investigations. Therefore, Gray's character could be harder to trust.

First Scene Script

First Scene Script

Freya: 'Right! Right!'
Josh: 'I'm going! I'm going!'
Josh: 'Which way? Which way?'
Sophie: 'We have to go back!'
Freya: 'Guys wait!'
Josh: Let's go! Come on!'
Freya: 'If anyone gets this, tell my mum I love her!'

Shot List of Main Project

Filming Schedule For Detective Scene

This is the list of equipment we need for our film opening. We purchased Blue-Tac, Post-it-notes and String. This was to create the police timeline board in Josh's house on his wall. This allowed us to create the perfect timeline board and benefited us to do. 

We also created a filming schedule to make our filming experience organised. This was kept to and you can tell by the fact we ticked each thing as we went a long. 

Filming Schedule For Dead Bodies Scene

Dead Bodies Scene Make-Up

As the person who we anticipated to help us with the make-up for our dead bodies scene was unavailable when we wanted to film, we decided to do the make-up ourselves instead. Sophie decided she would be the best and creating the look we wanted and all the products you see above were used, plus talcum powder.

Firstly, we mixed talcum powder and blue eye shadow into a tub, then using a lightly wet sponge, I applied the mix to our faces to work as the base as it gave us a deathlike pallor.

Secondly, to make the eyes look sunken I used black eye shadow and put it on the eyelid as well as around it.

After deciding that the eye shadow on the eyes alone was not enough I then added it to the cheekbones, temple and nose as these are cartilage areas.

In addition to all of this, when I was doing my own make-up I put a cream on my lips and then added the talcum powder/blue eye shadow mix onto them so they make my lips appear blue.

Production Work: Equipment Used and Why

Our group was very limited in what equipment we had at our disposal. In the end, we used a tripod and a Canon Legira HF 606.

The tripod had an adjustable height, allowing us to film at different elevations, as well as having a spirit level, which allowed us to make sure our shots were level needed.
The Canon Legria HF 606 allowed us to film in full 1080 HD as well as having an optical image stabilizer which will help as we plan to shoot part of a scene whilst running, it also has a good built in  microphone which may mean that we do not have to add Foley sounds of the dialogue as the original audio could be clear enough.

One of the other options we has was a flip video camera. We decided against using this as I had personal experience with using it the year before and found the quality very poor of both the resolution and sound. Also, if we were to have used the flip video camera we would not have been able to use the tripod as they did not fit together.  

Bibliography for research and planning

Name of Source	Hyperlink	What information was used	What post we used it on
(WEBSITE) Vimeo – The film before the Film	http://vimeo.com/60964497	The history of opening credits and how they have changed over time	The History of Opening Credits
(WEBSITE) Wikipedia	http://en.wikipedia.org/wiki/Opening_credits	Information on the history of opening credits	The History of Opening Credits
(WEBSITE) BBFC	http://www.bbfc.co.uk/	Requirements for each of the BBFC age ratings	BBFC Rating Analysis
(PDF) Market Overview by National Lottery	Already had it	Markey overview- who buys what and where do they buy it from	Market Overview SECONDARY RESEARCH
(Book) AS Media Studies Revision Guide	-	Theories of narrative	Theories of Narrative
(WEBSITE) Wikipedia	http://en.wikipedia.org/wiki/Film_score	Film scores within film	History/ Elements of Film Scores

Evaluation of our Questionnaire

Analysis of Questionnaire from thetaleofdemise

Equipment Used for Main Project

Dead Body Scene Analysis

Dead bodies scene from thetaleofdemise
The dead bodies scene of our main task was filmed at the location of Bywood Bird Sanctuary. This was because we needed to film in a woodlands area and not many people visit these woods as others that we knew. We also knew that Bywood Bird Sanctuary had lots of grown out weeds which would be the perfect background drop.  

When we first arrived to Bywood, we walked around to find the perfect area we wanted to film our scene in. Once we had found the perfect location, we changed in to the costume needed for our scene. Sophie and I wore white tops, to connote vulnerability, and Josh in a black top, to connote death. We also chose black to show the contrast the difference in the innocence between Sophie and I and Josh. 

We then began filming our opening credits. This involved us running around in the woods as if something was chasing us. We chose to have this as the back drop for our credits. We filmed this multiple times, going in different different directions and adding dialogue each time. We also filmed a few times where Sophie fell. 

Once we were happy that we had enough content for the credits, we went on to filming the main part of this scene. This consisted of three dead bodies lying on the ground, Sophie, Josh and I and Katie picking up the camera and screaming. Before we started filming, we needed to have the appropriate make-up. This consisted of Talcum Powder and blue eye shadow for our face, black eye shadow for our eyes to make us look dead and ketchup for our tops for blood. After we had finished, we all lied on the ground and asked our friend Katie to sprinkle lily petals on Sophie and I. This was because lilies connote death. Then, we got Katie to position the camera on the floor so it captured a close up, canted angle of Sophie's face. Sophie was looking directly at the lens. Once we begun recording, we held our breaths and stared to avoid blinking. Katie then picked up the camera, as if she was a passer by. We asked her to pan over our bodies before turning the camera on herself and screaming. We also filmed this multiple times. It was filmed multiple times as some of us began to laugh. Furthermore, Katie found it difficult to scream so we experimented with me screaming as she mimed the scream.  


Overall, I believe that filming the dead bodies scene went exceptionally well as we were able to carry everything we had in mind without any major problems.

Main task filming

Part of our main task was filmed in Josh's house. This was the perfect location for the main task. It allowed us to have the right amount of space to film.

The first thing we did was to create a string board on Josh's wall. We did this by printing specific pictures of our crime scene, adding post it notes on the wall with pieces of information the audience may not be aware of yet, but will slightly inform then without revealing our story. We also added pieces of string to create the string board affect which we mimicked after seeing this created in another film and we took inspiration from it.

Then we decided our script for the part of the opening we were going to be filming. We arranged for Gray to play a detective talking to Josh. The string board was always positioned between the two when we filmed. As we figured out the script together, we decided that it wouldn't reveal too much. However, it would leave our audience with many questions as Josh's character receives a mysterious phone call. This cliff hanger is perfect for our film opening as the audience are left with little information wanting more.

After we made the script, we started to film. Initially, Sophie and I started filming at an eye line shot and got Gray and Josh to run through the whole script we had written. We then did the same in an over the shoulder shot and in a high angle mid shot. Afterwards, Sophie and I picked key moments to have extreme close up shots and close up shots. We picked three moments: Gray's hand opening the door, Josh pointing at evidence on the string board and Josh's phone ringing. These key moments help to build tension in their own way.

A close up of Gray opening the door helps to build tension as the audience are unaware of what is waiting in the room that Gray is just about to enter.

A close up of Josh pointing to evidence helps to build tension as the audience are being shown the evidence to a murder investigation. This makes the audience feel on edge as they will have many unanswered questions.

A close up of Josh's phone ringing is crucial to build tension as it is one of the last shot the audience will see of our opening film sequence. It builds tension because the number that rings Josh is unknown and the extreme closeness of the shot connotes the vulnerability that Josh portrays when he answers his phone. This portrays there's an unanswered story behind what is being shown.

Part one of our filming went really well. We were able to achieve everything we had planned. The pictures below show some of us setting up and some during filming.

Costume For Our Film Opening

These are our planned costumes for our characters in our opening film opening. The white top is to connote innocence and vulnerability to mine and Sophie's character. The black top is used to show a huge juxtaposition between Thana (me) and Lilith (Sophie), and Inspector Blake (Josh). The black is to connote some sort of mystery about the murder behind Josh's character and the black helps to connote our deaths. 

We think the best way to connote a difference between the characters, besides the general acting. It helps to make our audience question who is really innocent. 

Pencil Drawing of Ident

This is a pencil drawing of our ident, Intensity Films. We were told, from feedback, this was perfect for the genre of our film. The skull is foreboding the murders that are to come in our film opening. We were also told that the font is similar to the other one for our other ident, but the fact it is not the same and connotes a horror genre makes it perfect for our ident. 

Pencil Drawing of Ident

This is a pencil drawing of our ident, Shadow Pictures. After feedback, we decided to change the font of the ident. I feel as though this font fits more into the genre of our opening film sequence. Without it, our ident could give off the wrong interpretation for our audience and make them feel as though the genre is different to the one we are trying to portray (horror). The font looks sharper and scarier. This is perfectly appropriate for our chosen genre. 

Ident- Shadow Pictures

This is one of the idents we made for our story opening. We decided we would make an ident that fit with the genre of our film opening. As it is a horror opening, we picked darker colours and a name that wouldn't connote anything other than mystery and horror. The choice of the two child figures were to intensify the horror element of the production company.

Genre Research

Lighting, Sound and Editing Research

Lighting, Sound and Editing Research

The lighting we would use would be natural lighting for our scene located in a woods. We would want it to seem as natural and as least staged as possible, therefore we chose to use natural lighting. 

For the scene located inside, replicating a police mans office, we would have low key lighting. This would be to create a sense of mystery as the audience aren't completely able to see the evidence. 

We would have lots of diegetic asychronous sounds of heavy breathing to build tension. This would turn into diegetic synchronous sound at points as at some points you are able to see Josh and Sophie's characters.

We would also have diegetic sychronous of Josh's phone ringing. This helps to add tension as the audience can see the source of the noise, but are unaware of who is on the end of the phone.

The editing we would use would be quick cuts, we would completely avoid fades. This is due to the fact that a fade would loose the tension we would be creating. The quick cuts would make the audience feel as though they are part of a disorientating scene. 

Specific Target Audience

Our specific target audience, after research, would be males and females aged between 15 and 25. This is due to our genre of our film opening and the level of violence. As a result, our film classification is a 15. We think this is appropriate as our opening sequence includes blood and dead bodies. 

We decided to have a horror genre and limit our age limit because, after our survey, we realised horror was the most popular genre for people of this age group. As we want a mass audience, we thought it would be best to appeal to a wide age range, all at once, with their favorite genre.

It is also the easiest age range for us to appeal to as we are part of that age range. This means we know what they like and what appeals to this. Consequently, this leaves us in a prime position to appeal to our audience the best we can. 

Film Opening Sequence Ideas

Prop and Costume Considerations for Main Task

Possible Props and Costumes Considerations                                                                 

1. white tops (shows vulnerability)
2. black tops (connotes death)
3. lily petals (flower of death)
4. masks?
5. fake blood
6. make up-make us look dead
7. twigs
8. hand held camera
9. fake camera
10. weapon??            

Film Certificates

	Universal	All ages admitted. There is almost nothing unsuitable for children aged 4 years and over.
	Parental Guidance	All ages admitted, but some certain scenes can be unsuitable for young children. They should not disturb children aged 8 or older. May contain mild language or sex/drug references. May contain moderate violence if justified by context (e.g. fantasy). A parent may wish to check the content before they let their children watch or play it.
	12A	This category applies to cinema only releases since 2002. Films under this category are considered to be unsuitable for young children. Cinemas in the United Kingdom are only permitted to supply tickets to see a 12A film to children under the age of 12 if they are accompanied by an adult aged 18 or over. However, it is unlikely to be suitable for children under the age of 12. Films under this category can contain mature themes, discrimination, soft drugs, infrequent strong language, very strong language (introduced in 2015) and moderate violence, sex references and nudity. Sexual activity may be briefly and discreetly portrayed. Sexual violence may be implied or briefly indicated.
	12	This category applies to cinema releases from August 1989 to 2002, and home media since 1994. Only suitable for people aged 12 or older. It is illegal to supply a VHS, DVD, Blu-ray Disc, UMD or video game with a 12 certificate to anyone under that age. 12A-rated films are usually given a 12 certificate for the VHS/DVD version unless extra material has been added that requires a higher rating. The content guidelines are identical to those used for the 12A certificate.
	15	Only suitable for people aged 15 and older. It is illegal to supply a VHS, DVD, Blu-ray Disc, UMD, video game, or film tickets with a 15 certificate to anyone under that age. Films under this category can contain adult themes, hard drugs, regular use of foul language and limited use of very strong language, strong violence and strong sex references, and nudity without graphic detail. Sexual activity may be portrayed but without any strong detail. Sexual violence may be shown if discreet and justified by context.
	18	Only suitable for people aged 18 or older, which means adults only. It is illegal to supply a VHS, DVD, Blu-ray Disc, UMD, video game or film tickets with an 18 certificate to anyone under that age. Films under this category do not have limitation on the foul language that is used. Hard drugs are generally allowed, and explicit sex references along with detailed sexual activity are also allowed. Scenes of strong real sex may be permitted if justified by the context. Very strong, gory, and/or sadistic violence is usually permitted. Strong sexual violence is permitted unless it is eroticized or excessively graphic.

Ident- Intensity Pictures

This is our second ident made for our film opening. It was to follow the horror genre that we stuck to throughout our film opening and planning. We named our production company Intensity Pictures. We think this name is perfect as it connotes our film opening and allows for tension to build before our film opening has started which, literally, intensifies our film opening.

Costume and Location Considerations

Costume and Location Considerations

The costume we decided to use for one scene was a white top and jeans. We wanted to use causal clothing as we seem like ordinary characters, and didn't want to withdraw the audiences attention from the film by the costume. The white top is for a few reasons. The white tops connote vulnerability to the audience. This allows the audience to see the characters are at a state of vulnerability.
Furthermore, the white also connotes innocence which helps to promote the purity of our characters. This is important as we want the audience to understand who the protagonists are, in the opening, without having to explicitly tell them.
In addition, we used white tops to make the fake blood stand out. This way, the blood looks brighter and more severe. This promotes our genre of horror. 

Our location was chosen due to the genre of our film opening and the content in it. The first part shall be filmed in our local woods in Bywood Avenue. This would allow for the perfect setting as it would make the audience feel scared and vulnerable as it is quiet and a large woods. This is a perfect setting for a horror film opening and would really help to express the genre with clarity to the audience.  

We will also film part of our film opening in Josh's house. This is because we need a more formal setting as we wanted a scene with investigators and a string board. An indoor setting would be important as we would want to replicate a police office. 

Conventions of a Horror Film

Conventions of a Horror Film

1. spooky houses
2. cobwebs 
3. sharp, tension building music
4. dark, low key lighting 
5. blood
6. a mysterious object/person to be feared
7. young female protagonist 
8. an abandoned building 
9. no body near to help
10. pathetic fallacy (raining weather) 
11. supernatural 
12. deaths 
13. a creepy book
14. weapons
15. screams 

Analysis of Questionnaire

Questionnaire and Analysis of Questionnaire from thetaleofdemise